Posted on the 28th October 2020
More than 6,950 people have signed our joint petition with Herbivore Club, calling on Kellogg’s to swap the vitamin D3 used in its cereals to a vegan version.
Kellogg’s has a number of vegan cereals, which is a step in the right direction, however, the vast majority include a vitamin D3 which is derived from lanolin, found derived from wool.
The petition notes:
Vegans avoid wool and products made from wool for a number of reasons. Firstly, there is an inherent link between the wool industry and the meat industry. Additionally, undercover investigations into the wool industry have shown abuse and horrific treatment of gentle sheep during the shearing process.
This very simple move will make many Kellogg’s products suitable for vegans – and indeed anyone else.
Thank you!
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