Animal Aid

MARCH IS VEGGIE MONTH! ANIMAL AID LAUNCH THE LAZY GOURMET'S GUIDE

Posted 5 February 2001
The Going Veggie booklet. Click for the online version

In the wake of health scares and amid growing concern for animal welfare, the UK's largest animal rights pressure group have launched a free colour booklet designed to help people taking their first steps as vegetarians. It is called 'GOING VEGGIE: The lazy gourmet's shopping and cooking guide to kicking the meat habit'.

The 12-page, A5-format booklet features a range of exotic recipes; nutritional, environmental and health information; a list of 'hidden' animal ingredients and their alternatives; plus tips on supermarket shopping as a vegetarian.

The GOING VEGGIE guide makes an exciting addition to the Veggie Month campaign, now in its 12th year. Throughout the whole of March, as in previous years, Animal Aid will be distributing free information to members of the public and to thousands of schools, supermarkets, health food shops, libraries and health centres across the UK. Other special national and regional events will be announced as Veggie Month unfolds.

Animal Aid's Veggie Hotline will be operating throughout March, so that members of the public can request their free information pack. The Veggie Hotline number is 01732 354 032.

Said Kay Holder, Animal Aid's vegetarian campaigner:

"There's never been a better time to Go Veggie. With food scares, from BSE to E coli, and shocking revelations about rancid chicken meat being sold to the public, anyone concerned for their family's health must be considering the Veggie option."

Notes to Editors

  • For more information and full background notes on Veggie Month, contact Kay Holder, Yvonne Taylor or Andrew Tyler on 01732 364546.
  • A range of jpeg images can be e-mailed.
  • We have an ISDN line for broadcast quality interviews.
  • Click here for the Veggie Month index.

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